WeArePlay: Spotlight on Memory Lane Games
In early January, Nathan Russell-Raby produced a commercial for WeArePlay – a Google Play initiative that celebrates the app creators behind some of the platform’s most meaningful innovations. This particular spotlight featured Memory Lane Games, a dementia-friendly app developed on the Isle of Man.
Nathan managed all aspects of physical production, from budgeting and crew sourcing to securing sensitive locations – including a hospice and busy restaurants – and ensuring all permits and legal paperwork were in place. He coordinated cast, crew, vehicles, equipment, and catering, assessed sites for safety and suitability, and scheduled a tightly-run three-day shoot across five locations.
As ever, Nathan brought his trademark efficiency, diplomacy, and calm under pressure – resolving last-minute issues on set and ensuring the shoot ran smoothly from start to finish.